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Mind Shift

ESE, Inc. CEO/Author Eric Simmons’ ESETOMES Brand of books are nearing profitability in just 3 years thanks to his mind shift change, ESE, Inc. shared today. After 9 months as a self publisher, Simmons stopped focusing on the number of books sold and began focusing on profitability. He reduced his bookselling expenses, started using more distributors, and built a business, Library Marketing Services, around his books. The change has proven to be dramatic, as sales are up 90% through September over the entire year for 2019.

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