Multi-Channels Boosting Sales by 173%
ESE, Inc.'s multiple sales channels (i.e., Aggregators) have boosted the Company's year over year unit books sales by 173%, the Company reported today. The increase is attributable to 5 of the Company's 8 sales channels having recorded sales over the past three months. The results include sales of "#HTSP - How to Self-Publish." ESE, Inc.'s Aggregator unit sales are derived from the partners' combined 11 reporting sources.
"Our channel strategy is somewhat analogous to investing in stock. You want a diverse portfolio to be able to compensate for market volatility. In our case, when Amazon sales are down, for example, we are seeing our other investments (i.e., Aggregators) pick up the slack," commented ESE, Inc. CEO Eric Simmons.