ESE, Inc. News

ESE, Inc. CEO Eric Simmons’ (@esimmonsauthor) Search Engine Optimization (SEO) strategy for his new book, “Getting Your Book Into Libraries,” and his article, “How To Get Your Book Into Libraries,” was to create an association on the ESETOMES website so that Google’s search engine algorithm would eventually realize the same person wrote both works. Once the algorithm understood this, Simmons felt his new book would quickly move up in search results. He was right, “Getting Yo

“Getting Your Book Into Libraries” has become a “Featured Snippet” on Google, ESE, Inc. reported today. Google’s “Featured Snippets” display when its systems determine the format will help people more easily discover what they’re seeking. “Featured Snippets” comes from web search listings, and the one displaying “Getting Your Book Into Libraries is the book’s description from Smashwords’, a book distributor ESE, Inc. uses, website. “Getting Your Book Into Libraries” is a c